Noble Bison logo-dark logo_words
Contact Us
en English
en Englishfr Frenchda Danishnl Dutchde Germanhu Hungarianit Italianpl Polishes Spanishsv Swedish
Noble Bison logo-dark logo_words
Contact Us

Home » Bison Blog » Showcasing bison to Chefs at SIAL

All Posts
Showcasing bison to Chefs at SIAL

Showcasing bison to Chefs at SIAL

Noble Premium Bison joins the Canadian Bison Association at SIAL Oct 15-19 in Paris, France

CALGARY (September 27, 2022) ­– Since 1964, SIAL has been uniting and exciting hospitality suppliers, experts and enthusiasts from over 200 countries around the world. After a two-year hiatus due to the pandemic, SIAL is back in Paris, with a spectacular showcase of food trends, talks and technology. Noble Premium Bison will be there to showcase its Canadian bison products and story at a booth hosted by the Canadian Bison Association, Canada Beef and Canada Pork.

Chef preparing Noble Premium Bison Back Ribs

“In this environment of a post-pandemic recovery, extreme weather disruptions, escalating inflation, and the impact of war in Ukraine, the hospitality sector continues to be challenged,” says Kelly Long, CEO and Partner. “We’re looking forward to connecting with our European clients again, and showcasing our products to chefs who haven’t yet committed to a robust bison program for their menus.”

When it comes to attracting and keeping patrons, chefs and restaurateurs are looking for every advantage in their business. Sourcing unique protein products like Noble Premium Bison, that are sustainable and raised humanely without harm to the environment, is key to growing customer loyalty.

“If our sales are any indication, we’re feeling optimistic about the hospitality industry again,” says Long. “We’re seeing real excitement from chefs who want a premium meat product with a story they can get behind, and quality they can count on. We’re committed to raising our bison regeneratively, and helping chefs ‘elevate the plate’ with both our classic and creative cuts.”

The Hammer Shank, or Thor’s Hammer, an impressive chefs cut from Noble.

This year at SIAL, Noble will be offering small tasting plates of premium cuts, prepared by Canadian Chef Mathieu Paré. “There is so much value in bison beyond the great taste and nutrition story,” says Long. “Chefs want to know where their products come from, how and where the animals are raised, and the impact on the environment. We’re proud to be part of a Canadian bison industry that makes regeneration a priority.”

To find out more about our company and our products, and how we can help you put Noble Premium Bison on the menu, visit us October 15-19 at SIAL: Hall 6 – D – 255

About Noble Premium Bison

Through its European office in the Netherlands, Noble has been distributing premium grass-raised bison meat to discerning clients in the European market and Switzerland since 2016. Noble Premium Bison uses regenerative ranching practices to raise bison without growth hormones or antibiotics on over 3.600 hectares of native and reclaimed Canadian grassland. The result—a premium, nutritious, consistent and sustainable source of quality protein. 

For more information, please contact:
Kelly Long, Partner & CEO, Noble Premium Bison
Calgary, Alberta
825-509-1436

Instagram

noblepremiumbison

Canadian producers/suppliers of sustainable bison meat, pasture-raised on nature’s grassland. No hormones or antibiotics. Retail 🇨🇦 DM for Foodservice

Noble Premium Bison
From ribeye to steak cubes, we’ve got so many ta From ribeye to steak cubes, we’ve got so many tasty bison cuts to choose from #eatbettereatbison
Check it out y'all! Stuffed Shells with Bison Vodk Check it out y'all! Stuffed Shells with Bison Vodka Sauce #newrecipe #superyum
⠀⠀⠀⠀⠀
Your Favourite Female #grillmasters @maddieandkiki will be going LIVE at 12pm EST this Friday to show us another amazing way to crush it in the kitchen – with bison! What better way to start the weekend than with a little bison/maddieandkiki fix 😀🎉
⠀⠀⠀⠀⠀
Head to our Where-to-Buy online so you can pick up your Noble Premium Bison Steak Cubes and cook along! #eatbettereatbison
⠀⠀⠀⠀⠀
#noblepremiumbison #canadianbison #bisonmeat #steakcubes #themeat2eat #healthymeat #pureprotein #grassraised #regenerativebynature #nohormones #noantibiotics #eatwellbewell #bisonrecipe #maddieandkiki
It's easy to make the switch – to bison! ⠀⠀ It's easy to make the switch – to bison! 
⠀⠀⠀⠀⠀
Bison meat has a sweet rich flavour that will get your mouth watering! But some of what's best about bison meat is what you don't see or taste. Bison meat has less fat so is more nutrient-dense that beef. And, our bison are grass raised without the use of antibiotics or hormones, by Canadian farmers who care for the land as much as the bison 🌾 #goodfoodstory
⠀⠀⠀⠀⠀
Visit our Where-to-Buy for a retail store in Canada near you and #eatbettereatbison
⠀⠀⠀⠀⠀
#noblepremiumbison #canadianbison #bison #bisonmeat #bisonburger #healthymeat #pastureraised #themeat2eat #sustainableproducts #cdnag #sustainableagriculture #regenerativebynature #eatwellbewell
So, what's the buzz with bison and regenerative ra So, what's the buzz with bison and regenerative ranching?
⠀⠀⠀⠀⠀
The trend towards buying products that are sustainably raised continues to grow, and for good reason. Eating bison meat regenerates a healthy planet, restoring Canada’s grasslands and ensuring bison’s survival. But what does ‘regenerative ranching’ mean?
⠀⠀⠀⠀⠀
Universally called “regenerative agriculture,” this promising agricultural methodology promotes multiple practices aimed at building soil health that can improve agricultural lands and ultimately sequester carbon. Grasslands are second only to Earth’s oceans in their ability to sequester carbon, and bison are helping them do that.
⠀⠀⠀⠀⠀
To learn more, and meet some of our producers, visit our website at noblepremiumbison.com
⠀⠀⠀⠀⠀
#noblepremiumbison #canadianbison #goodfoodstory #regenerativebynature #healthyplanet #soilhealth #grasslands #carboncapture #sustainableproducts #sustainableagriculture #climateheroes #eatbettereatbison #themeat2eat @canadianbisonassociation
It's not Hump Day! It's High Five the Home Chef Da It's not Hump Day! It's High Five the Home Chef Day!😀
⠀⠀⠀⠀⠀
Put bison meat on the menu at your house, and get ready for some big smiles around the table. Bison meat is slightly sweeter and richer tasting than beef, but is cooked in much the same way. When grilling, just remember bison is leaner than beef so needs less time on the #bbq 🥩
⠀⠀⠀⠀⠀
Check our website for Tips and Suggestion, as well as Recipes for all our tasty bison steaks, cubes and ground. Available at retail right across Canada 🇨🇦 Find a store nearest you on our Where-to-Buy link.
⠀⠀⠀⠀⠀
#noblepremiumbison #canadianbison #bisonrecipes #pureprotein #grassraised #themeat2eat #healthymeat #eatbettereatbison #sustainableproducts #regenerativebynature #homechefs #grilling #bbqfamily
Don't wait for the Easter bison to tuck into these Don't wait for the Easter bison to tuck into these 'eggs' 😋
⠀⠀⠀⠀⠀
Another deliciously creative recipe from Canada's Favourite Female Grillmasters and #bisonmeat lovers @maddieandkiki 👍 These Smoked Bison Scotch Eggs are a great way to use Lean or Extra Lean Ground bison - and what a protein hit! You'll find the recipe on our website, along with Where-to-Buy all our #sustainablyraised products across Canada 🇨🇦 #eatbettereatbison
⠀⠀⠀⠀⠀
#noblepremiumbison #canadianbison #bisonrecipes #scotcheggs #groundmeat #bison #themeat2eat #healthyprotein #grassraised #hormonefree #antibioticfree #noadditives #pureprotein #maddieandkiki #onthegrill #bbqfamily
Follow your passion and never let anyone tell you Follow your passion and never let anyone tell you it can’t be done 💯
#internationalwomensday #womeninfood #cdnag
Time for some crunchy Bison taco supremes!! #tacot Time for some crunchy Bison taco supremes!! #tacotuesday
⠀⠀⠀⠀⠀
These are as fun to eat as they are delicious! Head to @costco_canada for our new triple pack of Extra Lean Bison and you’ve got a taco party 🌮🌮🎉 Recipe on our website #eatbettereatbison
⠀⠀⠀⠀⠀
#noblepremiumbison #canadianbison #bison #bisonrecipes #maddieandkiki #crunchytacos #tacotime #funfood #kidfriendlyfood #eatwellbewell #dieticianapproved
We raise bison because it's a good food story 🌎 We raise bison because it's a good food story 🌎🌾
⠀⠀⠀⠀⠀
Noble's Canadian producers strongly support their local communities and economy. When you purchase our sustainable bison products, you're supporting those communities, and regenerative ranching too. #eatbettereatbison
⠀⠀⠀⠀⠀
#noblepremiumbison #canadianbison #bison #regenerativebynature #cdnag #goodfoodstory #sustainableagriculture #grassraised #farmfamilies #eatwellbewell #themeat2eatforahealthyplanet
Sometimes you just feel like a great STEAK 😋 #e Sometimes you just feel like a great STEAK 😋 #eatbettereatbison
⠀⠀⠀⠀⠀
We've got you covered! Our Bison Striploin, Top Sirloin, Ribeye and Inside Round are all available at retail right across Canada.🇨🇦
⠀⠀⠀⠀⠀
Bison is #themeat2eat for a healthy planet. Our #bison are raised regeneratively on Canadian grasslands, without the use of hormones or antibiotics. Their natural grazing habits feed the soil which helps with both biodiversity and carbon capture. 🌾🌎
⠀⠀⠀⠀⠀
But let's get back to that STEAK! Tasty, lean and nutritious, you'll find great recipes and tips on how to cook the perfect steak on our website – plus Where-to-Buy all our #sustainable products!
⠀⠀⠀⠀⠀
#noblepremiumbison #canadianbison #bisonsteak #steak #getgrilling #bbqtime #bbqfamily #grillmasters #eatyourmeat #pureprotein #ketofriendlyfood #bisonrecipes #healthymeat #grassraised #regenerativebynature
CHEF TIP: The bison Tri-Tip will #ElevateThePlate CHEF TIP: The bison Tri-Tip will #ElevateThePlate and your bottom line!
⠀⠀⠀⠀⠀
Named for its triangular shape, the tri-tip is a hidden gem from the bottom of the sirloin primal - with the same great flavour characteristics 😋
⠀⠀⠀⠀⠀
From Back Ribs to Brisket, Tri-Tip to Teres Major, #chefs will love the advantage our Creative Cuts give you. These under-utilized bison cuts are a game changer, offering intrigue and increased profitability 💯 #eatbettereatbison
⠀⠀⠀⠀⠀
Contact info@noblepremiumbison for more details on how you can put premium Canadian bison on the menu 🇨🇦
⠀⠀⠀⠀⠀
#noblepremiumbison #canadianbison #hospitality #chefsofinstagram #topchefs #topchefcanada #catering #grillmasters #tritip #bisonmeat #themeat2eat #regenerativebynature
Who doesn’t love food on sticks?! Especially whe Who doesn’t love food on sticks?! Especially when it’s bison 💕
⠀⠀⠀⠀⠀
We think everything tastes better when it’s served on a stick! Food that’s easy to make, fun to serve and SUPER tasty is a winner at our house 💯 
⠀⠀⠀⠀⠀
Head to our website for loads of great recipes plus Where -To-Buy our #sustainablyraised bison products 🇨🇦
⠀⠀⠀⠀⠀
#noblepremiumbison #canadianbison #eatbettereatbison #themeat2eat #grassraised #hearthealthy #pureprotein #bisonrecipes #meatballmonday #healthyfastfood #familymeals
Load More… Follow on Instagram

Tag Cloud

anuga / bison / bison recipes / bisonsteak / bisonvsbeef / branding / buffalo / canadianbison / chefs / climatechange / entertaining / foodies / foodservice / gobeyondbeef / grasslands / hospitality / kelly long / know your supplier / knowyourbison / nutrition / online / packaging / rangeland / recipes / regenerative / retail / sirloinsteak / steak / sustainable / tomahawksteak / values / wheretobuy / wheretobuybison

Featured posts

5 Reasons to Buy Bison and Why It May Be The Meat of The Future featured image

5 Reasons to Buy Bison and Why It May Be The Meat of The Future

Alberta Grasslands: Where The Buffalo Roam Again featured image

Alberta Grasslands: Where The Buffalo Roam Again

Bison is the Best Meat to Eat and Save the Planet featured image

Bison is the Best Meat to Eat and Save the Planet

Recent Posts

Bison Producer Keegan Kitzul article image

Bison Producer Keegan Kitzul

With the rising cost of food, consumers are even more discerning about what they put …

The Journey to Building a Brand article image

The Journey to Building a Brand

The journey to building a brand always starts at the same place—with a dream. A …

Bison Conservation: Hope for the Future article image

Bison Conservation: Hope for the Future

With Wes Olson, everything begins and ends with a story. “They annoyed me,” Wes said, …

View All Posts

Footer

Quick Links

  • Recipes
  • FAQs
  • Where to buy
  • Where to buy in Quebec
  • Where to buy in Montréal
  • Where to buy in Ottawa
  • Where to buy in Toronto
  • Where to buy in Winnipeg
  • Where to buy in Calgary
  • Where to buy in Edmonton
  • Where to buy in Vancouver

Legal

  • Privacy Policy

Contact Us

  • +1 825-509-1436
  • Calgary, Canada T2Y 4S6

Email Updates

Enter your email address here to receive news, recipes and more!

LET'S CONNECT​

We invite you to engage with us on social media, so we can answer all your questions and share all those fantastic recipes and photos! Tag your posts #eatbettereatbison and we’ll be sure not to miss you!